Apple’s Passbook Ecosystem: How Retailers, Sports Teams, And Brands Have Made It Work For Them

See on Scoop.itAll things marketing

Apple’s Passbook is already the 4th-most popular mobile commerce app in the U.S.. It ranks just behind giants like eBay and Amazon. A deep dive into Passbook.

Veronique Delannoy‘s insight:

Definitely never thought passbook was so popular!

See on www.businessinsider.com

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