Rip that top off your Tetra Pak!

See on Scoop.itAll things marketing

Tetra Pak has launched its Tetra Top with Separable Top globally after successful trials in Scandinavia but admits its consumer reception will vary according to the local recycling culture.

Veronique Delannoy‘s insight:

As I am now working in the pack industry, I find this an interesting attempt from tetra pak to help people recycle. (my question is, why not try and make one package that is easily recyclable without separating anything!)

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